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EA Sports - Tiger Woods / Walk on Water - (2008) :30 (USA)

Submitted by Dabitch on Sun, 08/24/2008 - 12:26.
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EA sports responds to random youtube video from Levinator25 reporting a glitch in the game with this ad. It's probably all orchestrated via w+k (from glitch to response), but that doesn't mean that it isn't clever.

Agency: Wieden+Kennedy, Portland

Read this! To view commercials you need to be upgraded to SUPER ADGRUNT . You are not a super adgrunt.
First log in. Then these are your upgrading to super adgrunt options either by VISA Or Mastercard credit cards- as a super adgrunt you can watch all 40.000 Quicktime commercials in the archive. If you have any questions, try reading the frequently asked questions, thanks.
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Average: 5 (1 vote)
Submitted by Neaner on Sun, 08/24/2008 - 15:02.

I actually believe that it was a real glitch in the game, a real consumers youtube video, and that this is one fantastic response from W+K to use it this way. Am I naive?